Truth Revealed
Sharing our thinking and pulling back the curtain on our ways of working at Truth.
Episodes

Jun 7, 2025
Jun 7, 2025
53 min
Simon Horton and Dr Mark Thorpe in conversation with Dr Matilda Andersson explore how rage shapes our world, what Al could do to help, and what all this means for brands and businesses.

Jun 5, 2025
Jun 5, 2025
38 min
Our second podcast recorded live at Disruptive Futures at SXSW London is now out for you to watch and/or listen to. In the session, Mark Thorpe (Head of Thought Leadership at Truth) and Laura Barber (Founder of The Ripple Impact and who has held leadership roles in a range of blue-chip organisations) discussed how brands need to show up in a world rippling with 'nervous systems' and radical uncertainty. Our current situation is much more than a perma-crisis; it is a fundamental disruption of all the major pillars that govern the lives we lead.

Jun 4, 2025
Jun 4, 2025
37 min
Our first podcast recorded live at Disruptive Futures at SXSW is now out in the world. This episode asks: how do we innovate in Nervous Systems – in a state of constant crisis - human, organisational, societal – when the world feels like a rolling state of change?
Our own Tom Morgan is joined by Emily Dent and Joe Spence, two innovation and organisational change gurus, for a wide-ranging conversation on innovation, systems thinking, leadership and creativity in the face of uncertainty.

Apr 24, 2025
Apr 24, 2025
29 min
In the latest episode of the Working Well Together Podcast, our host Mark Thorpe talks to Nick Bonney from Deep Blue Thinking about his varied experience client side, agency side and as an independent:
- Organisations make political and emotional decisions, not just rational decisions, so trust and relationships are key;
- The need to be intentional and explicit, to compensate for remote working and transactional, scheduled relationships;
- Why agencies can apply the Working Well Together principles with their own suppliers too

Apr 14, 2025
Apr 14, 2025
32 min
In the latest episode of the Working Well Together Podcast, our host Mark Thorpe hears how Ciaran Acford from Ooni and Andy Haylett and Alice Langthorne from Boxclever built a great research partnership:- Why starting with 'no' led to greater trust- The importance of understanding why the research has come about, to inform better choices- How following the WWT Charter ensures research has more impact, by enabling the agency to do their best work

Apr 10, 2025
Apr 10, 2025
28 min
In this episode, Dr Mark Thorpe discusses ‘the problem of age’ with the pioneering Liz Norman, owner of the eponymous recruitment consultancy, and advocate for greater awareness of age-related discrimination and the commercial value of older people in the workforce.

Mar 28, 2025
Mar 28, 2025
30 min
In this episode, our host Mark Thorpe discusses with experienced insight leader Nick Rich of Growth Constructors and volunteer for the Working Well Together Team, the power of conversations: - Why insights is perhaps the most collaborative profession of all; - The responsibility on clients to make room for sometimes difficult conversations; - How informal chats can be preferable to formal feedback processes

Mar 18, 2025
Mar 18, 2025
21 min
In this episode of "Truth Revealed," Tom Morgan and Bridget Dalton discuss the intersection of semiotics and behavioural science. Tom, a senior director at Truth, and Bridget, head of Truth Futures, explore the similarities and differences between their respective fields. They delve into how semiotics and behavioural science can be blended to create powerful insights and actionable strategies for understanding and influencing human behaviour.

Mar 17, 2025
Mar 17, 2025
41 min
In this episode, our host Mark Thorpe discusses with clientside researcher and longstanding AURA supporter Suzanne Lugthart, the origin of why and how the Working Well Together Charter was developed through consultation - plus:- Why it’s a mistake for clientside researchers to let themselves be held back by hierarchy - The risk of confusing speed and agility with urgency, by overlooking the importance of forward planning - How Working Well Together can help every work day be a little bit better - and every project more impactful

Mar 6, 2025
Mar 6, 2025
22 min
Truth X Changemaking IWD discussion on the overlap between leadership, sport, insight and storytelling and how all of these things can drive changemaking. With Kelly Davies, Co Founder of Sport for Changemaking and Asoka UK Director & Matilda Andersson Managing Director of Truth Consulting.
To learn more visit www.truth.ms







